
Running a Behavioral Health Business Is Hard. The Right Outside Perspective Makes It Easier.
Behavioral health combines clinical complexity, regulatory weight, payor dynamics, and operational reality in ways most outside advisors don't understand. Even strong operators benefit from senior outside perspective on growth, transitions, and major decisions.
Preparing for a future transaction.
The right time to address operational issues, financial reporting
gaps, and growth bottlenecks is before going to market — not during diligence.
Scaling and launching.
New programs, new sites, new service lines, new states — there are pitfalls
our team has navigated dozens of times.
Navigating turnarounds and stabilization.
When something isn't working — financials, culture, growth, compliance — the cost of fixing it alone is higher than bringing in someone who's done it before.
Evaluating major decisions.
Acquisitions, partnerships, capital decisions, leadership transitions — outside perspective from people who've sat in the operator seat.

Our Services
01
Fractional Executive Services
Do you need C-suite support without the overhead? Our Fractional Executive Services give you access to seasoned leaders (CEO, COO, CGO, CHRO, CRO, Billing/Revenue Ops, Call Center/Admissions, Clinical
Operations) who step in when and where you need them most.
03
Turnaround Services
Is your business struggling and you don't know why? Or maybe you just don't have the time to fix what's broken? Sometimes, all it takes is a fresh set of expert eyes. We specialize in crisis stabilization, leadership evaluation, culture repair, and operational realignment.
05
Readiness Consulting
Multi-month engagements helping founders address value drivers — financial reporting, growth strategy, organizational structure, and market positioning — before a transaction.
02
Startup Strategy
Looking to launch new programs, select new sites, or start a completely new company or service line? We've been in your shoes. Our team has led major acquisitions, new builds, and multi-site expansions, so we know where the pitfalls are and how to avoid them.
04
Operational Due Diligence
Evaluating a potential acquisition but unsure about the target's operations? We help you go beyond the surface. Our team streamlines operational due diligence, identifies red flags, and pinpoints areas for
improvement — before and after the deal closes.
06
Strategic Options Reviews
Discrete engagements to evaluate strategic alternatives: sale, recapitalization, growth capital, partnership, or organic growth.
07
M&A Bootcamp
Wonder what your business is worth? The M&A Bootcamp is a structured intake that gives you what buyers actually see when they look at your business — a real valuation from a buyer's perspective, with the methodology and comparables behind it. Plus a roadmap of the specific changes that would drive your value higher, on the timeline that makes sense for you.
It covers:
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Buyer-perspective valuation analysis (not a generic financial projection)
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Comparable transactions and what they reveal about your subsector
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Specific value drivers in your business — what's working, what's costing you
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Concrete recommendations for the 12-24 months before going to market
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An honest conversation about whether now is the right time, or whether to wait
It's not a sales pitch. It's a structured, paid intake — and it's the answer to the question every founder asks before they're ready to sell.
How We Work With Consulting Clients
Start with a Free Consultation
A no-cost, no-pressure call to learn about your needs, brainstorm potential solutions, and assess whether we're the right fit. No hard sell, just a real conversation with people who genuinely want to help.
Custom Proposal
If you decide to move forward, we develop a proposal aligned with your goals,
scope, and budget. Every engagement is built around your specific needs.
Objective Guidance
We believe in doing what's best for you. If we don't think we're the right fit
for your situation, we'll say so and help you find someone who is.
Flexible Engagement Options
Some clients retain us for the year at a flat monthly rate, giving
them flexible access to our team as needed. Engagements typically run 3-12 months.

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Partner With Advisors Who Know Behavioral Health
Four reasons operators choose HCA for consulting
Deep Operator Experience
Our consultants have run behavioral health businesses as CEOs, COOs, and clinical, billing, and startup leaders. You get advice from people who have sat in your chair and made the decisions you're facing — not theorists.
Behavioral Health Specialization
This is our domain. We know where the industry is headed, its regulations, market trends, payer dynamics, and day-to-day operational reality.
Senior-Led Engagements
You work with senior executives, not junior staff. Every consultant brings 15+ years of behavioral health leadership experience.
Diverse Expertise, One Team
Our consultants work as a group — clinicians, operators, billing and startup specialists, and M&A experts — so your plan reflects every angle, not one person's view.
Meet Your Consulting Team
Healthcare Capital Advisors is built around a hands-on, relationship-driven approach. Our team works closely with founders, operators, investors, and healthcare organizations .

Lisa Richardson
Managing Director, Consulting
Lisa brings 15 years of executive experience in behavioral healthcare in roles as CEO, COO, and Executive Director. She founded and scaled a PE-backed adolescent mental health agency, has turned-around and scaled programs in every level of care, and is a national speaker on leadership development and healthy but productive workplace cultures.
Focus: Fractional Executive Services (CEO, CGO, COO, CHRO), Startup Strategy, Turnaround Services, Operational Due Diligence
Most Recent Role: CEO/Founder, Beyond Healthcare
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Teresa McClure
Consultant
Teresa brings 20 years of executive experience in behavioral healthcare. She specializes in driving growth through strategic startup development and has successfully opened dozens of new facilities across the country. She is an expert in Joint Commission Standards, compliance matters, and all regulatory guidelines needed to open new behavioral healthcare locations from design to licensing.
Focus: Fractional Executive Services (COO, Compliance, CGO, CIO), Startup Strategy, Turnaround Services, Site Selection, Project Management, Mock Surveys / Survey Prep
Most Recent Role: VP of Startup Operations, Northpoint Recovery
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Erin Kennedy
Consultant
Erin was responsible for building and scaling all revenue operations of a rapidly growing, multi-site organization. She created all systems, automations, and efficiencies to oversee billing departments, accounts payable/receivable, patient accounts, and all other areas of revenue operations. She is sought after for her deep knowledge of behavioral healthcare billing within a variety of levels of care for both Medicaid and commercial insurance.
Focus: Fractional Executive Services (CRO, Billing), Startup Strategy, Turnaround Services, Operational Due Diligence
Most Recent Role: Chief Revenue Officer, Banyan Treatment Center
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Jessica Molina
Managing Director, Consulting
Jessica is an educator by trade, but an expert in creating systems that truly serve the people within them. Much of her work involved launching and growing schools, where she focused on coaching leaders through
startup, compliance, operations, and culture-building. Her approach helps to implement culturally sustaining practices that are trauma-informed.
Focus: Startup Strategy, Turnaround Services, Operational Due Diligence

Leah Hendricks
Consultant
Leah brings 15 years of experience in behavioral healthcare. She has launched multi-site outreach and admissions departments, and served thousands of families through her own therapy practice. She is an expert in trauma-informed care and employee wellness.
Focus: Startup Strategy (Admissions, Business Dev., Outreach), Employee Wellness, Trauma-Informed Care Training, Clinical Operations
Most Recent Role: Corporate Director, Beyond Healthcare
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Dr. Michelle Maloney
Consultant
Dr. Maloney has two decades of experience within behavioral healthcare as an executive at some of the largest providers in the US. She has led innovative programs, quality initiatives, and reform across multi-site and multi-state organizations. She is a true industry expert, speaking at national conferences on topics that move the industry forward with innovation and excellence.
Focus: Fractional Executive Services (CEO, COO, CCO), Startup Strategy, Turnaround Services, Operational Due Diligence
Most Recent Role: Executive Director, Rogers Behavioral Health
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Michele Santagata
Consultant
Michele brings more than 15 years of expertise in optimizing contact center operations for multisite healthcare organizations. She specializes in helping behavioral health companies improve conversion rates while reducing operational costs through strategic process improvements and technology integration.
Focus: Fractional Executive Services (Call Center, Admissions), Startup Strategy, Turnaround Services, Operational Due Diligence
Most Recent Role: CEO, Santagata Consulting

Trusted Partner Network
When your needs go beyond what our consulting team specializes in, we connect you with our Trusted Partner Network — a curated group of providers we consider best-in-class in their respective fields. Engaging
through HCA, you get their services at preferred rates.
Legal
Lending
Medical Supplies and Equipment
Meal Services
Financial, Estate, and Tax Planning
Electronic Medical Records
Digital Health
Real Estate

In the News
Featured commentary, expert perspective, and editorial coverage from HCA team members.
Our consulting group donates 10% of our profits to organizations close to our hearts
Frequently Asked Questions

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